The DFF Hard Core Team

Meet the team of the Digital Freedom Festival who helps to spread the spirit of the digital freedom further and believe that only in an open cooperation between startups, corporations, policy makers and lifestyle we can really discuss how to bring the benefits of the digital culture to every member of society.


Uldis Leiterts

Co-Founder and Strategy


Uldis is someone who doesn’t believe it until he’s seen it. A passionate photographer, Uldis has traveled to over 50 countries around the world, which included trekking across Iran (twice), and reaching the summit of Asia’s largest volcano the Damavand.

Uldis is an experienced and awarded entrepreneur, designer, and co-founder of distinguished startups such as, a conversational interfaces for marketing automation, and, an interactive data visualization tool. He’s mentored startups in several regions as part of the Pirate Summit and Pioneer Festival.


Dagnija Lejiņa

Co-Founder and CEO


Dagnija is a passionate communications professional with a special interest in technologies, startups and community engagement. In addition to creating the Digital Freedom Festival, she is a Co-Founder of the boutique reputation management company “Lejiņa and Šleiers”, and is a co-founder of “Riga Venture Summit” and the Latvian Startup Association.

In the past, Dagnija has led communications at the largest Nordic bank in Latvia – Nordea, also coordinating communications in Poland and the Baltic countries. She has gained experience in public affairs while serving as Press Secretary and Communications Advisor to the Latvian Foreign Minister.

Whether it’s hiking in the Himalayas or exploring the thick jungles of southeast Asia, Dagnija has never denied a challenge and aims to push herself to unknown horizons. At the same time she looks for ways that she can help others to achieve their goals by connecting people and building purpose driven communities.


Juris Šleiers

Co-Founder and Lifestyle


An experienced journalist, editor and columnist, Juris is a Co-Founder of “Riga Venture Summit”, the Latvian Startup association and Co-Founder of the NGO Nordic Reputation Hub and flagship event “ReputationTime” conference. In addition to organizing events, Juris actively attends tech conventions and never misses opportunity to dive into the after parties.

Juris was Editor in Chief at Klubs, the largest men’s lifestyle magazine in Latvia for 10 years. He has experience in premium corporate publishing as the Editor for Audi Magazine and contributed to Mercedes Benz corporate publications. Juris has been published in local lifestyle magazines such as Klubs, Santa, Pastaiga, Deko, as well as international brands: Cosmopolitan, FHM, Shape, AutoBild, SNOB, Robb Report.

Wine, cats and writing. That’s Juris, if you had to describe him in three words. Juris enjoys long-distance running, and every now and then conquers mountain summits, such as Kilimanjaro. Juris believes in balance – if you drink fine wines and eat good food, then you have to stay in shape. He’s adopted the ‘work hard, play hard’ attitude in both his personal and professional life.

If you’ll be joining us at our after-parties, you’re guaranteed to see Juris in the spotlight orchestrating all the fun.


Kate Mažāne

Managing Director


Kate is an energetic personality and prefers to be active. She loves outdoor running and completed her first half-marathon in 2017. She has participated in folk dancing since the age of 4 and now dances in “LĪGO” – one of Latvia’s most well-known folk dancing groups. Besides dancing, she actively engages in other physical activities such as fitness and hiking, among others.

Kate has more than 10 years of experience in Marketing and PR Project Management, particularly in the IT industry. She was Project Manager for cooperation with the Digital Freedom Festival on the partner side for two years, but has now joined the DFF team as Managing Director.

She is passionate about new technologies and believes that by adopting technologies wisely has many benefits and uses. Kate now is responsible for fitting all “the pieces of puzzle” together to make the Digital Freedom Festival exciting and valuable both for attendees and partners.


Ieva Keviešena



Ieva is a passionate foodie, who officially makes the best chilli con carne in Rīga. She’s an enthusiastic hiker, having completed a hiking tour in the French Alps and climbed to the top of the photogenic Angel’s Landing in Utah. Also avid sports fan and Murjani Sports Gymnasium graduate.

Ieva has more than 10 years of experience in project management and leadership in tourism and PR industries.

Ieva knows the ins and outs of the Digital Freedom Festival and constantly keeps her fingers on the DFF’s pulse. Nothing goes unnoticed past Ieva’s eagle eye.

Ieva is responsible for establishing partnerships and coordinating their contribution to the Digital Freedom Festival, as well as provides support for our speakers. She can tell you everything about the DFF Pitch, events and program – even in the middle of her sleep (which she won’t be getting much prior to the DFF).


Inese Tauriņa

On-site Manager


Inese is responsible for creating the DFF experience for every  attendee. Without any exaggeration, she knows the ins and outs of every aspect of what will take place at the festival. Everything you will see, hear, taste and feel will be carefully handpicked by Inese so that you will leave with many fond and cherished memories.

Alongside her contribution to the DFF, Inese is also a board member at Transparency International Latvia where she promotes transparency and fights local corruption, the Executive Secretary at the Latvian Public Relations Association, and was formerly the head of the PR office at Riga Stradins University.

Contact Inese to volunteer at the DFF and gain an outstanding experience by helping to create this event!


Inga Tauriņa

Press Secretary


Inga likes to challenge herself in all aspects of life. She has climbed Mount Elbrus, the highest peak in Europe, bungee-jumped over Zambezi River in Africa and has gone skydiving in Lithuania. Professionally she is not afraid to plunge into uncharted waters, having recently started to work in the startup and tech environment.

After working for the Latvian government in areas such as defense, foreign affairs, justice and banking, Inga is ready to embrace the world of tech with open arms. As a social anthropologist by education, she is very curious about diversity of human world, and how tech has thus far and is yet to affect our way of life.

Inga is the eyes and ears of the festival when it comes to media relations and press. She is in charge of attracting local and foreign media attention, getting them on board as partners and won’t let journalists to lose a focus.


Viktorija Graudiņa



Viktorija has traveled around the world and lived in 4 different countries. She has worked in PR since 2007 and is an experienced translator (and allegedly fluent in Spanish after a couple of drinks).

An athlete at heart, Viktorija has competed in top tier competitions and worked as a gymnastics and cheerleading coach with several universities, and is a founding member and current president of the Baltic Cheerleading Organization. She is also passionate about world history and involves herself in politics, occasionally running for local office to try to foster improvements and make the world a better place.

Although Viktorija is new to the tech world, she’s excited to gain new knowledge, especially on this year’s Green Tech topic.


Sabīne Bistrova

Social media strategy


Sabine is an excellent example of an ultimate team player and universal soldier 2 in 1. She is proud of her leadership skill – she is a former manager of a store within Top 50 most successful retail franchises in the Europe – Mango. She also participated in the opening of three Mango franchises in the Baltics, handling merchandising in the process – that’s almost 300 square metres of fashion clothing!

She is passionate about project and events management – she is a former events manager at the legendary London-style bar XIII here in Riga.

Sabine is in charge of visual design both on-site and virtually. And also a helping hand in many operational tasks.


Māris Antons

Digital Strategist


Māris is a self-taught practitioner of digital communications and marketing. He manages a digital store, gives lectures on digital development and is currently trying to figure out fishing on a weekly basis.

Māris started his career in digital advertising as social media project manager. Since then, he’s held various, well connected roles, all are related to communications in the digital world. Managing a small agency, launching an online shop as a nation-wide manager, being on the board of Latvian Association of Public Relations, teaching digital marketing to marketing professionals and advancing the field of performance marketing in Latvia are just some of the things Māris has done over the past six years.

As a part of DFF team Mr. Antons oversees digital communication channels with a focus on reaching  the wonderful people who should attend DFF.


Kristīne Tarvida

Creator of Opportunities


Kristīne is a passionate intercultural communicator who is very interested in technologies, especially AI related stuff and startups. She has managed several hospitality franchises in the Mediterranean, helped with Marketing and QA for AI system development in Latvia and organized a dozen conferences and other PR events for IT companies, universities, and classical music fans.

Kristine likes exploring technology innovations, paint, read good books and she can burn like fire when standing her ground about things she believes in. Kristine is a witty and creative thinker who once sold a broken window just because it was a challenge. As well she could build a bathhouse with one hand just from watching YouTube videos while painting a reproduction of Salvadore Dali’s “The Temptation of Saint Anthony” or Boris Vallejo’s “Sirenes song”. We are suspicious that she might be a legit descendant of Leonardo da Vinci and if you ever doubt that, she might blow your mind away with her deeply philosophical argumentation. You might also find some traits of Chuck Norris.

Always curious, always challenging status quo and going beyond limits, always investing in self-development and a truly cool team member.

Kristine joined the DFF team to manage university and volunteer relations, and coordinate Artificial Intelligence and Biohacking stage programs. Her mission is to create opportunities for participants.



Happy spirit


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