The Power of 3

Meet the Founders of the Digital Freedom Festival! They are the ones who created this multi-event platform where the geeks of the digital era meet with policymakers to solve problems caused by the clash of the digital and analogue worlds. 


Uldis Leiterts

Co-Founder and Strategy


Uldis is someone who doesn’t believe it until he’s seen it. A passionate photographer, Uldis has traveled to over 50 countries around the world, which included trekking across Iran (twice), and reaching the summit of Asia’s largest volcano the Damavand.

Uldis is an experienced and awarded entrepreneur, designer, and co-founder of distinguished startups such as, a conversational interfaces for marketing automation, and, an interactive data visualization tool. He’s mentored startups in several regions as part of the Pirate Summit and Pioneer Festival.


Dagnija Lejiņa

Co-Founder and CEO


Dagnija is a passionate communications professional with a special interest in technologies, startups and community engagement. In addition to creating the Digital Freedom Festival, she is a Co-Founder of the boutique reputation management company “Lejiņa and Šleiers”, and is a co-founder of “Riga Venture Summit” and the Latvian Startup Association.

In the past, Dagnija has led communications at the largest Nordic bank in Latvia – Nordea, also coordinating communications in Poland and the Baltic countries. She has gained experience in public affairs while serving as Press Secretary and Communications Advisor to the Latvian Foreign Minister.

Whether it’s hiking in the Himalayas or exploring the thick jungles of southeast Asia, Dagnija has never denied a challenge and aims to push herself to unknown horizons. At the same time she looks for ways that she can help others to achieve their goals by connecting people and building purpose driven communities.


Juris Šleiers

Co-Founder and Lifestyle


An experienced journalist, editor and columnist, Juris is a Co-Founder of “Riga Venture Summit”, the Latvian Startup association and Co-Founder of the NGO Nordic Reputation Hub and flagship event “ReputationTime” conference. In addition to organizing events, Juris actively attends tech conventions and never misses opportunity to dive into the after parties.

Juris was Editor in Chief at Klubs, the largest men’s lifestyle magazine in Latvia for 10 years. He has experience in premium corporate publishing as the Editor for Audi Magazine and contributed to Mercedes Benz corporate publications. Juris has been published in local lifestyle magazines such as Klubs, Santa, Pastaiga, Deko, as well as international brands: Cosmopolitan, FHM, Shape, AutoBild, SNOB, Robb Report.

Wine, cats and writing. That’s Juris, if you had to describe him in three words. Juris enjoys long-distance running, and every now and then conquers mountain summits, such as Kilimanjaro. Juris believes in balance – if you drink fine wines and eat good food, then you have to stay in shape. He’s adopted the ‘work hard, play hard’ attitude in both his personal and professional life.

If you’ll be joining us at our after-parties, you’re guaranteed to see Juris in the spotlight orchestrating all the fun.